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Vortrag auf der 1. Science meets Publishing-Konferenz zum Thema mobiles Internet als Vertriebsweg unter berücksichtigung der Heterogenität.
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Das mobile Internet ist eine Technologie, die im privaten Einsatzbereich bereits eine hohe Verbreitung gefunden hat. Eine zunehmende Anzahl von Nutzern greift mit Smartphones und Tablet PCs mobil auf das Internet zu und verwendet mobile Anwendungen, so genannte Apps, zum Zugriff auf...
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Mobility is obviously one of the main characteristics of the mobile Internet. Next toheterogeneity it is one of the root causes for challenges when mobile end devices are used.Mobility leads to specific characteristics of the usage of end devices which can becategorized as technical, social and...
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into markets outside the country. Vice versa for foreign companies in Japan. The world’s number onemobile phone vendor Nokia is seldom recognized among the Japanese people. Japan has its own isolatedmarket within the country.There may be various reasons for this, for example, difference of...
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In this paper we describe mobile virtual healthcare communities as a solution for meeting cancerpatients information and interaction needs. After an introduction into the healthcare system and itspotential starting points for virtual communities, we focus on cancer patients. We analyse...
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As using the Internet with mobile end devices like PDA or Smartphones gets more and more common,enterprises verify whether they can use this technology to gain competitive advantages. This workevaluates existing mobile applications for businesses, their technical construction and...
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The mobile data communication is a much discussed topic since several years. So far, there are nosweeping applications established yet. This work investigates successful business models in themobile internet and the relevant general conditions regarding market, technological and useracceptance...
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