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~type_genre:"Aufsatz in Zeitschrift"
~isPartOf:"Journal of business research : JBR"
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Marketing
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Lim, Weng Marc
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
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European journal of marketing : EJM
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Journal of marketing management : MM
74
Journal of marketing education : JME
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Journal of strategic marketing
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Journal of research in marketing and entrepreneurship : JRME
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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AMS review : official publication of the Academy of Marketing Science
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The marketing review
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Marketing : ZFP ; journal of research and management
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Jahrbuch der Absatz- und Verbrauchsforschung
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Business horizons
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Australasian marketing journal
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Journal of advertising research
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
23
International journal of wine business research : IJWBR
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Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
22
International journal of technology marketing : IJTMkt
21
Asia Pacific journal of marketing and logistics
20
International journal of islamic marketing and branding
20
Journal of Islamic marketing
20
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Psychology & marketing
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Handelsforschung
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ECONIS (ZBW)
159
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1
Industrial buyer behavior at trade shows : implications for selling effectiveness
Bello, Daniel C.
- In:
Journal of business research : JBR
25
(
1992
)
1
,
pp. 59-80
Persistent link: https://www.econbiz.de/10001127039
Saved in:
2
When it's good management to sacrifice market share
Anterasian, Cathy
- In:
Journal of business research : JBR
19
(
1989
)
3
,
pp. 187-213
Persistent link: https://www.econbiz.de/10001086868
Saved in:
3
From the trenches to the command post : perceptual and attitudinal differences among levels in the
marketing
management hierarchy
Leigh, James H.
- In:
Journal of business research : JBR
13
(
1985
)
6
,
pp. 511-536
Persistent link: https://www.econbiz.de/10001021706
Saved in:
4
Industrial
marketing
strategies and different national environments
Hallén, Lars
- In:
Journal of business research : JBR
13
(
1985
)
6
,
pp. 495-509
Persistent link: https://www.econbiz.de/10001021707
Saved in:
5
Coping with inter-organizational conflicts : efficient interaction strategies for buyer and seller organization
Gemünden, Hans Georg
- In:
Journal of business research : JBR
13
(
1985
)
5
,
pp. 405-420
Persistent link: https://www.econbiz.de/10001021709
Saved in:
6
The multi-organizational interaction approach to industrial
marketing
Kutschker, Michael
- In:
Journal of business research : JBR
13
(
1985
)
5
,
pp. 383-403
Persistent link: https://www.econbiz.de/10001021710
Saved in:
7
Behavioral industrial
marketing
research in Germany and the United States : a comparison
Backhaus, Klaus
- In:
Journal of business research : JBR
13
(
1985
)
5
,
pp. 375-382
Persistent link: https://www.econbiz.de/10001021711
Saved in:
8
Ethics and
marketing
management : an empirical examination
Chonko, Lawrence B.
- In:
Journal of business research : JBR
13
(
1985
)
4
,
pp. 339-359
Persistent link: https://www.econbiz.de/10001021712
Saved in:
9
Special section on Eastern European markets and
marketing
systems
In:
Journal of business research : JBR
14
(
1986
)
1
,
pp. 107-176
Persistent link: https://www.econbiz.de/10001021852
Saved in:
10
Firm performance in a liberalized environment : empirical evidence from a developing country
Okoroafo, Sam C.
- In:
Journal of business research : JBR
28
(
1993
)
3
,
pp. 175-189
Persistent link: https://www.econbiz.de/10001149604
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