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Consumer behavior : a strategic approach
Assael, Henry - 2004
Persistent link: https://www.econbiz.de/10001848623
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Marketing : principles & strategy
Assael, Henry - 1990 - 1. ed
Persistent link: https://www.econbiz.de/10013467924
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Marketing management : strategy and action
Assael, Henry - 1985
Persistent link: https://www.econbiz.de/10013500324