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~subject:"Kundenbindung"
~person:"Coussement, Kristof"
~person:"Herrmann, Andreas"
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Kundenbindung
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Coussement, Kristof
Herrmann, Andreas
Homburg, Christian
12
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9
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7
Daschmann, Gregor
7
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6
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Finanzwirtschaft
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business research : JBR
1
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ECONIS (ZBW)
6
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1
Kundenorientierung von Banken : Strategien für Kundennähe und effektives Beziehungsmanagement
Herrmann, Andreas
(
ed.
);
Jasny, Ralf
(
contributor
); …
-
1999
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001389002
Saved in:
2
Essays on consumer behavior in the financial services industry and beyond : a multinational, cross-industry perspective on consumer-company relationships
Rüfenacht, Matthias
-
2017
Persistent link: https://www.econbiz.de/10011981801
Saved in:
3
Customer churn prediction in the online gambling industry : the beneficial effect of ensemble learning
Coussement, Kristof
;
De Bock, Koen W.
- In:
Journal of business research : JBR
66
(
2013
)
9
,
pp. 1629-1636
Persistent link: https://www.econbiz.de/10009757004
Saved in:
4
Advanced database marketing : innovative methodologies and applications for managing customer relationships
Coussement, Kristof
(
ed.
)
-
2013
Persistent link: https://www.econbiz.de/10009743101
Saved in:
5
Uplift modeling and its implications for B2B customer churn prediction : a segmentation-based modeling approach
Caigny, Arno de
;
Coussement, Kristof
;
Verbeke, Wouter
; …
- In:
Industrial marketing management : the international …
99
(
2021
),
pp. 28-39
Persistent link: https://www.econbiz.de/10013206384
Saved in:
6
Customer retention in the automotive industry : quality, satisfaction and loyalty
Johnson, Michael D.
(
ed.
);
Herrmann, Andreas
(
contributor
); …
-
1997
Persistent link: https://www.econbiz.de/10000640799
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