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Marketing, synthesis and interdisciplinarity : reading with M.J.B.
Tadajewski, Mark - In: Journal of marketing management : JMM ; journal of the … 39 (2023) 17/18, pp. 1876-1891
Persistent link: https://www.econbiz.de/10014450165
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The Complete English Tradesman : business relations, trust, and honesty or "let’s rethink the history of relationship marketing"
Tadajewski, Mark - In: Journal of historical research in marketing 7 (2015) 3, pp. 407-422
Persistent link: https://www.econbiz.de/10011443094
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Managing marketplace relations
Tadajewski, Mark (contributor) - 2014
Persistent link: https://www.econbiz.de/10010243523
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Editorial: Constituting marketing and customer experiences
Tadajewski, Mark; Hewer, Paul - In: Journal of marketing management : MM 28 (2012) 11/12, pp. 1243-1248
Persistent link: https://www.econbiz.de/10010219472
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Hyper-power, the marketing concept and consumer as "boss"
Tadajewski, Mark; Jones, D. G. Brian - In: Marketing theory 16 (2016) 4, pp. 513-531
Persistent link: https://www.econbiz.de/10011645960
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From goods-dominant logic to service-dominant logic? : service, service capitalism and service socialism
Tadajewski, Mark; Jones, D. G. Brian - In: Marketing theory 21 (2021) 1, pp. 113-134
Persistent link: https://www.econbiz.de/10012484435
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Belk's (1988) "possessions and the extended self" revisited
Ladik, Daniel; Carrillat, François A.; Tadajewski, Mark - In: Journal of historical research in marketing 7 (2015) 2, pp. 184-207
Persistent link: https://www.econbiz.de/10011376208
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Relevance, responsibility, critical performativity, testimony and positive marketing : contributing to marketing theory, thought and practice
Tadajewski, Mark - In: Journal of marketing management : MM 32 (2016) 17/18, pp. 1513-1536
Persistent link: https://www.econbiz.de/10011608006
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Origins of marketing thought in Britain
Jones, Brain; Tadajewski, Mark - In: European journal of marketing : EJM 49 (2015) 7/8, pp. 1016-1039
Persistent link: https://www.econbiz.de/10011338823
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The discourse of marketing and development : towards "critical transformative marketing research"
Tadajewski, Mark; Chelekis, Jessica; DeBerry-Spence, Benet - In: Journal of marketing management : MM 30 (2014) 17/18, pp. 1728-1771
Persistent link: https://www.econbiz.de/10010466402