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How do bidders' organism reactions mediate auction stimuli and bidder loyalty in online auctions? : the case of Taobao in China
Cui, Xiling; Lai, Vincent S.; Lowry, Paul Benjamin - In: Information & management : the internat. journal of … 53 (2016) 5, pp. 609-624
Persistent link: https://www.econbiz.de/10011530470
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Selecting optimal selling format of a product in B2C online auctions with boundedly rational customers
Jiang, Zhong-zhong; Fang, Shu-Cherng; Fan, Zhi-ping; … - In: European journal of operational research : EJOR 226 (2013) 1, pp. 139-153
Persistent link: https://www.econbiz.de/10009716337
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PsyConversion® : 117 Behavior Patterns for an improved User Experience and higher Conversion Rates in E-Commerce
Spreer, Philipp - 2024
Introduction -- Fundamentals of decision-making -- Behavior Patterns - Foundations of Our Decisions -- Behavior patterns for the perception phase -- Behavior patterns for the decision-making phase -- Behavior patterns for the customer retention phase -- Operational work with behavior patterns.
Persistent link: https://www.econbiz.de/10015051037
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Building consumer loyalty through e-shopping experiences : the mediating role of emotions
Cachero-Martínez, Silvia; Vázquez Casielles, Rodolfo - In: Journal of retailing and consumer services 60 (2021), pp. 1-10
Persistent link: https://www.econbiz.de/10012502704
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A lovable personality : the effect of brand personality on brand love
Roy, Pinaki; Khandeparkar, Kapil; Motiani, Manoj - In: The journal of brand management : an international journal 23 (2016) 5, pp. 97-113
Persistent link: https://www.econbiz.de/10011565291
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Cognitive drivers of brand love and store brand loyalty : lessons for retailers in a developing country setting
Alić, Adi; Mujkic, Alisa - In: The international review of retail, distribution and … 33 (2023) 2, pp. 134-154
Persistent link: https://www.econbiz.de/10014292090
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Opportunities of cross-fertilization between law and experimental economics
Morell, Alexander - 2015
inefficiently foreclose markets. In an experiment reported in Chapter III I confirm that guilt aversion, i.e., a preference to …
Persistent link: https://www.econbiz.de/10010504709
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Customer identification and retention : the determinants of intention to re-patronize in the film industry
Grappi, Silvia; Montanari, Fabrizio - In: International journal of arts management 12 (2009) 1, pp. 44-59
Persistent link: https://www.econbiz.de/10003894142
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Mobile nudging : youth engagement with banking apps
Wijland, Roel; Hansen, Paul Colin; Gardezi, Fatima - In: Journal of financial services marketing : JFSM 21 (2016) 1, pp. 51-63
Persistent link: https://www.econbiz.de/10011480853
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Do morally disengaged employees withdraw from customer-oriented citizenship behavior in response to customers' uncivil behavior?
Agnihotri, Arpita; Bhattacharya, Saurabh; Gupta, Suraksha - In: Journal of business research : JBR 165 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014331848