Narrow search
Showing 1 - 5 of 5
Cover Image
Identification of segments for overseas tourists playing golf in spain : a latent class approach
Ramírez-Hurtado, José M.; Berbel-Pineda, Juan M. - In: Journal of hospitality marketing & management 24 (2015) 5/6, pp. 652-680
Persistent link: https://www.econbiz.de/10011349949
Cover Image
Segmentation of reward program members to increase customer loyalty : the role of attitudes towards green hotel practices
Tanford, Sarah; Malek, Kristin - In: Journal of hospitality marketing & management 24 (2015) 3/4, pp. 314-343
Persistent link: https://www.econbiz.de/10011292862
Cover Image
Extraordinary experience-based segmentation : the case of Greek summer campers
Triantafillidou, Amalia; Siomkos, George J. - In: Journal of hospitality marketing & management 23 (2014) 1/2, pp. 122-156
Persistent link: https://www.econbiz.de/10010358256
Cover Image
I feel good! : perceptions and emotional responses of Bed & Breakfast providers in New Zealand toward Trip Advisor
Prayag, Girish; Hall, Colin Michael; Wood, Hannah - In: Journal of hospitality marketing & management 27 (2018) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10011848305
Cover Image
Evaluation of reward programs based on member preferences and perceptions of fairness
Tanford, Sarah; Hwang, Eunmin; Baloglu, Seyhmus - In: Journal of hospitality marketing & management 27 (2018) 1, pp. 106-126
Persistent link: https://www.econbiz.de/10011848326