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The impact of information technology on new product development performance
Mauerhoefer, Timo; Strese, Steffen; Brettel, Malte - In: The journal of product innovation management : an … 34 (2017) 6, pp. 719-738
Persistent link: https://www.econbiz.de/10011822690
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Cross-functional integration of R&D, marketing and manufacturing in radical and increamental product innovations and its effects on project effectivenss and efficiency
Brettel, Malte; Heinemann, Florian; Engelen, Andreas; … - In: The journal of product innovation management : an … 28 (2011) 2, pp. 251-269
Persistent link: https://www.econbiz.de/10008933433
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Alignment of market orientation and innovation as a success factor : a five-country study
Brettel, Malte; Oswald, Monika; Flatten, Tessa - In: Technology analysis & strategic management 24 (2012) 2, pp. 151-165
Persistent link: https://www.econbiz.de/10009710080
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A coalitional perspective on the role of the R&D department within the organization
Engelen, Andreas; Brettel, Malte - In: The journal of product innovation management : an … 29 (2012) 3, pp. 489-505
Persistent link: https://www.econbiz.de/10009559956
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The effect of family involvement on innovation outcomes : the moderating role of board social capital
Bendig, David; Foege, J. Nils; Endriß, Stefan; … - In: The journal of product innovation management : an … 37 (2020) 3, pp. 249-272
Persistent link: https://www.econbiz.de/10012289354