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~person:"Füller, Johann"
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Füller, Johann
Herstatt, Cornelius
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Rammer, Christian
264
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252
Czarnitzki, Dirk
243
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233
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109
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106
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99
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98
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97
Arvanitis, Spyridon
96
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94
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94
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92
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Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
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1
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Marketing science
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Problems and perspectives in management : PPM ; international research journal
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Research policy : policy, management and economic studies of science, technology and innovation
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Technological forecasting & social change : an international journal
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Technovation : the international journal of technological innovation, entrepreneurship and technology management
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Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
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WEB 2.0 : Hype oder Substanz?
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1
User generated brands and their contribution to the diffusion of user innovations
Füller, Johann
;
Schroll, Roland
;
Hippel, Eric von
- In:
Research policy : policy, management and economic …
42
(
2013
)
6/7
,
pp. 1197-1209
Persistent link: https://www.econbiz.de/10010127814
Saved in:
2
User roles and contributions in
innovation
-contest communities
Füller, Johann
;
Hutter, Katja
;
Hautz, Julia
;
Matzler, Kurt
- In:
Journal of management information systems : JMIS
31
(
2014/15
)
1
,
pp. 273-307
Persistent link: https://www.econbiz.de/10010401638
Saved in:
3
Predicting new product success with prediction markets in online communities
Matzler, Kurt
;
Grabher, Christopher
;
Huber, Jürgen
; …
- In:
R & D management
43
(
2013
)
5
,
pp. 420-432
Persistent link: https://www.econbiz.de/10010213437
Saved in:
4
The moderating effect of personal features on the consequences of an enjoyable co-creation experience
Füller, Johann
;
Bilgram, Volker
- In:
The journal of product & brand management
26
(
2017
)
4
,
pp. 386-401
Persistent link: https://www.econbiz.de/10011777376
Saved in:
5
HYVE : Entwicklung von Plattformen für erfolgreiches Crowdsourcing
Füller, Johann
;
Pirker, Clemens
;
Lenz, Annett
- In:
Crowdsourcing : Innovationsmanagement mit …
,
(pp. 129-145)
.
2010
Persistent link: https://www.econbiz.de/10008664262
Saved in:
6
Consumers' creative talent : which characteristics qualify consumers of open
innovation
projects? : an exploration of asymmetrical effects
Füller, Johann
;
Matzler, Kurt
;
Hutter, Katja
;
Hautz, Julia
- In:
Creativity and innovation management
21
(
2012
)
3
,
pp. 247-261
Persistent link: https://www.econbiz.de/10009628157
Saved in:
7
Avatar-based
innovation
: how avatars experience co-creation projects in second life
Matzler, Kurt
;
Füller, Johann
;
Kohler, Thomas
; …
- In:
Problems and perspectives in management : PPM ; …
9
(
2011
)
2
,
pp. 21-32
Persistent link: https://www.econbiz.de/10009230666
Saved in:
8
Wie Innovationen Erfolg haben
Bilgram, Volker
;
Füller, Johann
;
Leitl, Michael
- In:
Harvard-Business-Manager : das Wissen der Besten
40
(
2018
)
4
,
pp. 22-33
Persistent link: https://www.econbiz.de/10011939826
Saved in:
9
The impact of social media campaigns on the success of new product introductions
Baum, Daniela
;
Spann, Martin
;
Füller, Johann
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 289-297
Persistent link: https://www.econbiz.de/10012114164
Saved in:
10
Unlocking laggard markets :
innovation
without high tech
Matzler, Kurt
;
Mooradian, Todd A.
;
Füller, Johann
; …
- In:
Journal of business strategy
35
(
2014
)
2
,
pp. 19-25
Persistent link: https://www.econbiz.de/10010385668
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