Showing 11 - 20 of 293
-end-related activities in 28 innovation projects carried out by 14 German and 13 Japanese companies to reduce project uncertainty. In all … innovation management in both the German and Japanese companies. We interviewed managers of 13 Japanese and 14 German enterprises … end" ;, activities and typical deliverables in the innovation process which might be affected by front end management …
Persistent link: https://www.econbiz.de/10009424492
The aim of this paper is to describe front-end activities in practice and get first hints for effects of the front end on project outcome and the meaning of contextual factors. The results of an exploratory study of fourteen product development projects are contrary to the wide-spread opinion...
Persistent link: https://www.econbiz.de/10009424500
28 innovation projects in German and Japanese companies. We further reveal differences in the practice of innovation …
Persistent link: https://www.econbiz.de/10009424501
"Close orientation with the market is essential for innovation success!" Although both academics and market research … innovation strategies. Due to their focus on what is currently on offer in the marketplace, customers primarily demand small … für radikale Innovationen erarbeitet werden können. -- Produktentwicklung ; Produktinnovation ; Marktforschung ; Lead User …
Persistent link: https://www.econbiz.de/10009424509
In a study of New Product Development (NPD) projects, the fuzzy front end of innovation is explored. The New Product …
Persistent link: https://www.econbiz.de/10009424524
Persistent link: https://www.econbiz.de/10009632510
"The bestselling classic on disruptive innovation, renowned author Clayton M. Christensen. His work is cited by the … new package-innovation expert Clayton Christensen shows how even the most outstanding companies can do everything right … waves of innovation. No matter the industry, he says a successful company with established products WILL get pushed aside …
Persistent link: https://www.econbiz.de/10010205814
Persistent link: https://www.econbiz.de/10009759799
Persistent link: https://www.econbiz.de/10013438184
Persistent link: https://www.econbiz.de/10008699431