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How to integrate suppliers into the innovation process? : an explorative case of champion formalization in the purchasing department in times of open innovation

Maier, Maximilian A.; Rück, Peter; Brem, Alexander - In: International journal of innovation and technology … 14 (2017) 6, pp. 1750036-1-17

Persistent link: https://www.econbiz.de/10011816362

How can the lean startup approach improve the innovation process of established companies? : an experimental approach

Scheuenstuhl, Felix; Bican, Peter; Brem, Alexander - In: International journal of innovation management 25 (2021) 3, pp. 2150029-1-2150029-38

Persistent link: https://www.econbiz.de/10012593349

Product Development in the Automotive Industry : Crucial Success Drivers for Technological Innovations

Gerhard, Daniel - 2014

Developing new innovative products in the automotive industry means investing huge sums in advance, as one does not know if the product will be successful on the market after launch. Hence, companies are interested in knowing and measuring the critical success drivers within the development...

Persistent link: https://www.econbiz.de/10012751150

Critical success factors in the front and of innovation : results from an empirical study

Wagner, Simon; Bican, Peter; Brem, Alexander - In: International journal of innovation management 25 (2021) 4, pp. 2150046-1-2150046-36

Persistent link: https://www.econbiz.de/10012610595

Idea selection and adoption by users : a process model in an online innovation community

Wang, Nan; Tiberius, Victor; Chen, Xiangxiang; Brem, … - In: Technology analysis & strategic management 33 (2021) 9, pp. 1036-1051

Persistent link: https://www.econbiz.de/10012609337

What do we know about innovation success factors?

Brem, Alexander (ed.); Tidd, Joseph (ed.); … - 2019

Persistent link: https://www.econbiz.de/10011955249

Special issue: Action for innovation : marketing inventions with success

Brem, Alexander (contributor) - 2013

Persistent link: https://www.econbiz.de/10009759287

Product development in the automotive industry : crucial success drivers for technological innovations

Gerhard, Daniel; Brem, Alexander; Voigt, Kai-Ingo - In: International journal of technology marketing : IJTMkt 3 (2008) 3, pp. 203-222

Persistent link: https://www.econbiz.de/10003764282

Innovation hub how-to : lessons from Silicon Valley

Berger, Andreas; Brem, Alexander - In: Global business and organizational excellence : a … 35 (2015/2016) 5, pp. 58-70

Persistent link: https://www.econbiz.de/10011508507

What determines a successful business incubator? : introduction to an incubator guide

Gerlach, Sophia; Brem, Alexander - In: International journal of entrepreneurial venturing 7 (2015) 3, pp. 286-307

Persistent link: https://www.econbiz.de/10011579985

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