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Tracks: - Corporate social responsibility and sustainability; - Green marketing; - Social marketing; - Social entrepreneurship and social innovation; - Sustainable business models with social impact; - Public and political marketing; - Non-profit marketing; - Digital and marketing with social...
Persistent link: https://www.econbiz.de/10012310195
The 16th International Conference of the SGBED invites conceptual and empirical research papers, case studies and applications, and panel proposals on, but not limited to the following topics: - Looking Southwards: Multilateralism, Trade Agreements & Conflicts - Emerging Markets, Competitiveness...
Persistent link: https://www.econbiz.de/10011954401
Topics: - Crise et modèle de gouvernance - Environnement et risques - Innovations haute-technologie - Mondialisation, transformations des productions et des consommations - Mutations sociétales, TIC et Big Datas - Neurosciences - Santé et bien-être - Vieillissement de la population
Persistent link: https://www.econbiz.de/10011741450
Das Thema der Tagung lautet "Innovation in der Land- und Ernährungswirtschaft". An der SGA Tagung 2018 sollen die Teilnehmenden aus Wissenschaft, Wirtschaft und Politik Innovationen beleuchten und diskutieren. Das Zusammenspiel der verschiedenen Akteure im Innovationsprozess, die...
Persistent link: https://www.econbiz.de/10011740826
Targeting marketing scholars, practitioners (e.g., marketing research and consulting professionals) and other interested groups and individuals, the MSC aims to create value by providing a critical understanding of all aspects of marketing, as they are situated in their particular psychological,...
Persistent link: https://www.econbiz.de/10011576187
The Marketing Spring Conference (MSC) is a scientific forum for researchers, practitioners and educators to present and discuss the most recent applications, trends, experiences and concerns in the field of Marketing.
Persistent link: https://www.econbiz.de/10011454493
Le thème retenu pour l'édition 2016 est "Coopération et Marketing".
Persistent link: https://www.econbiz.de/10011471445
This year, therefore, the conference will focus on four key themes - New approaches to customer retention: an exploration of the effectiveness of the latest loyalty schemes; - New approaches to customer communication: engaging customers in real dialogue, using social networking sites and other...
Persistent link: https://www.econbiz.de/10009249124
Topics: - The branding of religions: How do religions and religious institutions try to brand themselves? - Positive and negative public images of religions and their effects - Religion and marketing Communication, media and the promotion of religions - Effects of religious branding and...
Persistent link: https://www.econbiz.de/10008766007
The Efma Congress is dedicated to multichannel management. This year’s Congress will have two special sessions: - New banks and banking models This session will include case studies presented by senior executives of new European banks, such as Metrobank, Zuno Bank and Alior Bank. We will also...
Persistent link: https://www.econbiz.de/10009249121
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