The aim of this seminar is to give an advanced treatment of research on or relevant for the analysis of consumer behaviour. The seminar is intended to provide inspiration to doctoral students dealing in their own work with topics related to consumer behaviour, but it is likewise intended to give...

Preliminary Programme/ Topics addressed in the seminar are: - Roles of third variables: mediation, moderation, suppression, etc. - Hierarchical linear models - Latent class analysis - Principal components and exploratory factor analysis - Confirmatory factor analysis - Measurement analysis -...

With the turbulent changes in retail financial services, achieving sales targets is still a key challenge for banks. However, providing high levels of customer service is also a priority. The new social networking and multi-channel world and the prospect of a host of new entrants with new...

The programme in Marketing will include seminars on : - Research Methods in Marketing - Consumer Behaviour - Building Models for Marketing Decisions - Managerial Issues in Marketing - Interpretive Research Methods - Advanced Model Building in Marketing

This seminar is aimed at Ph.D. and young scholars who are interested in learning more about recent developments and important issues in advanced model building in marketing. Upon completion of this seminar, students have advanced knowledge of a broad range of models and methods that advance our...

The program will be made up from a selection of invited and submitted papers. The Society now welcomes submissions for the Ghent program. Submissions may be from any area in economics.

The eighth workshop will address : - International Corporate Governance - Strategic Direction - HR Governance - Strategic Control

This high-level conference will be divided into two distinct yet interconnected days: - Day One will be predominantly an academic day focused on research, with high-level keynotes and parallel sessions to discuss various issues and challenges of corporate governance. - Day Two will integrate the...

The seminar is intended for Ph.D. students and young scholars interested in the implementation of rigorous methods and techniques in marketing.

MAR is a biannual conference at which worldwide researchers and practitioners debate on cost and performance management in a wide range of business organisations. Special about this conference is the direct engagement with operational processes (be they manufacturing or service) rather than...