The purpose of this seminar is to introduce students to important issues in the design, analysis and interpretation of behavioral research in marketing and management. Topics covered in the seminar include: - measurement theory and construction of reliable and valid measurement instruments; -...

The key purpose of this course is to increase participant understanding on how to identify and read theories, as well as to apply theory building techniques in management. We purposely aim to provide a broad range of understanding of theory in this course for two key reasons. First, it is...

The conference theme of 2017 is: “Neuroeconomic foundations of bounded rationality and heuristic decision making” Topics preferably combine problems in economics, psychology, and/or neuroscience, and include (but are not restricted to): - Opening the “black box” of judgments and decision...

The European Conference on IS Management and Evaluation (ECIME) provides a forum for both researchers and practitioners to come together to develop their understanding of both theory and practice in all aspects of IT/IS management and evaluation. The scope of ECIME reflects the increased use of...

The course has several educational objectives. The first objective is to broaden the participants’ knowledge concerning the various qualitative approaches, as well as to outline their potential for doctoral dissertations in the area of business research in various European countries. The third...

Topics covered in the seminar include: -measurement theory and construction of reliable and valid measurement instruments; - testing for mediator and moderator effects; - exploratory and confirmatory factor analysis and structural equation modeling; - and hierarchical linear models and latent...