Marketing management and administrative action
Steuart Henderson Britt, Harper W. Boyd, jr..
| Year of publication: |
1968 ; Compl. rev. ed. internat. student ed
|
|---|---|
| Other Persons: | Britt, Steuart Henderson (contributor) ; Boyd, jr., Harper W. (contributor) |
| Publisher: |
New York, NY [u.a.] : McGraw-Hill |
| Subject: | Absatztechnik | Markt | Marktforschung | Verbrauchsgütertest | Verpackung | Preisgestaltung | Werbung | Einzelhandelsbetrieb | Betriebswirtschaftslehre | Business economics | Management | Marketingmanagement | Marketing management | Öffentliche Verwaltung | Public administration | USA | United States |
| Published items: |
62 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XIII, 776 S graph. Darst., Kt |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000575105