A branch-and-price approach to the share-of-choice product line design problem
Year of publication: |
2009
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Authors: | Wang, Xinfang ; Camm, Jeffrey D. ; Curry, David J. |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 55.2009, 10, p. 1718-1728
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Subject: | Fertigungsprogramm | Master production schedule | Produktgestaltung | Product design | Preismanagement | Pricing strategy | Conjoint-Analyse | Conjoint analysis | Theorie | Theory |
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