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Evaluating the Effectiveness of Generic Pork Advertising: The First Fifteen Months
Hayenga, Marvin L., (1990)
The Pork Industry Checkoff Program, 1922-1988
Hoover, Sue, (1988)
Evaluating the Effectiveness of Other White Meat Generic Pork Advertising: The First 15 Months
Hoover, Sue, (1989)