A consumer typology based on e-service quality and e-satisfaction
Year of publication: |
2014
|
---|---|
Authors: | Bressolles, Grégory ; Durieu, François ; Senecal, Sylvain |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 21.2014, 6, p. 889-896
|
Subject: | e-Service quality | e-Satisfaction | e-Commerce | Predictive typology | Regression mixture model | Dienstleistungsqualität | Service quality | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Regressionsanalyse | Regression analysis |
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