A Cross‐Cultural Study of Credit Card Usage Behaviours: Canadian and American Credit Card Users Contrasted

A number of insights are provided into the characteristics and attitudinal orientations of American and Canadian credit card users with indications that in both countries further growth in the development of credit cards is expected throughout the 1980s.

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Year of publication:	1984
Authors:	Kaynak, Erdener ; Yucelt, Ugur
Published in:	International Journal of Bank Marketing. - MCB UP Ltd, ISSN 1758-5937, ZDB-ID 2032104-1. - Vol. 2.1984, 2, p. 45-57
Publisher:	MCB UP Ltd
Subject:	Canada \| USA \| Credit Cards \| Market Research

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Type of publication:	Article
Type of publication (narrower categories):	review-article
Language:	English
Other identifiers:	10.1108/eb010739 [DOI]
Source:	Other ZBW resources

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