A cross-national comparison of consumer perceptions of service recovery
Kyuho Lee; Mahmood A. Khan; Jae-Youn Ko
| Year of publication: |
2008
|
|---|---|
| Authors: | Lee, Kyuho ; Khan, Mahmood A. ; Ko, Jae-youn |
| Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 24.2008, 1, p. 1-16
|
| Subject: | Dienstleistungsmarketing | Services marketing | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | USA | United States | Südkorea | South Korea |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003778618