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Gearing up for mobile advertising : a cross-cultural examination of key factors that drive mobile messages home to consumers
Choi, Yung Kyun, (2008)
A cross-cultural comparison analysis of customer attitudes toward mobile phone services in the US and Korea
Cho, Yoon C., (2009)
Technical, business and policy challenges of mobile television
Bauer, Johannes M., (2009)
Socio-technical challenges in the development of digital multimedia broadcasting : a survey of Korean mobile television development
Shin, Dong-Hee, (2006)
Potential user factors driving adoption of IPTV : what are customers expecting from IPTV?
Shin, Dong-Hee, (2007)
The assessment of 3rd generation mobile policy in Korea : a web of stakeholder analysis
Shin, Dong-Hee, (2008)