A method for analyzing strategic product launch
Xiao Junji
| Year of publication: |
2007
|
|---|---|
| Authors: | Xiao, Junji |
| Published in: |
Frontiers of economics in China : selected publications from Chinese universities. - Beijing : Higher Education Press, ISSN 1673-3444, ZDB-ID 2295851-4. - Vol. 2.2007, 3, p. 458-464
|
| Subject: | USA | United States | Strategisches Management | Strategic management | Theorie | Theory | Produktentwicklung | New product development |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003945512