A multi-trait multi-method validity test of partworth estimates
Wagner Kamakura and Muammer Ozer
| Year of publication: |
2003
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|---|---|
| Authors: | Kamakura, Wagner ; Ozer, Muammer |
| Published in: |
Conjoint measurement : methods and applications ; with 91 tables. - Berlin : Springer, ISBN 3-540-40479-1. - 2003, p. 277-303
|
| Subject: | Theorie | Theory | Konsumentenverhalten | Consumer behaviour | Statistischer Test | Statistical test | Conjoint-Analyse | Conjoint analysis |
| Extent: | graph. Darst |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10001997988