A quantitative performance management framework for assessing omnichannel retail supply chains
Burcu Adivar, Işık Özge Yumurtacı Hüseyinoğlu, Martin Christopher
| Year of publication: |
2019
|
|---|---|
| Authors: | Adivar, Burcu ; Hüseyinoğlu, Işık Özge Yumurtacı ; Christopher, Martin |
| Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 48.2019, p. 257-269
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| Subject: | Retail supply chains | Omnichannel retailing | Performance metrics | Quantitative analysis | retail performance | Lieferkette | Supply chain | Einzelhandel | Retail trade | Performance-Messung | Performance measurement | Multikanalvertrieb | Multichannel strategy | Performance-Management | Performance management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jretconser.2019.02.024 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012001304