A regional perspective on multinational expansion strategies : reconsidering the three-stage paradigm
Year of publication: |
2014
|
---|---|
Authors: | Oh, Chang Hoon ; Contractor, Farok J. |
Published in: |
British journal of management : BJM. - Oxford : Blackwell Publ., ISSN 1045-3172, ZDB-ID 1055434-8. - Vol. 25.2014, Spec. Iss., p. 42-59
|
Subject: | Multinationales Unternehmen | Transnational corporation | Unternehmenswachstum | Firm growth | Internationaler Markteintritt | International market entry | Globalisierung | Globalization | Unternehmenserfolg | Firm performance | Diversifikation | Diversification | USA | United States |
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