The role of territorial coverage and product diversification in the multinationality-performance relationship
Chang Hoon Oh and Farok J. Contractor
| Year of publication: |
2012
|
|---|---|
| Authors: | Oh, Chang Hoon ; Contractor, Farok J. |
| Published in: |
Global strategy journal : GSJ. - Hoboken, NJ : Wiley, ISSN 2042-5791, ZDB-ID 2667408-7. - Vol. 2.2012, 2, p. 122-136
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| Subject: | Multinationales Unternehmen | Transnational corporation | Globalisierung | Globalization | Diversifikation | Diversification | Unternehmenserfolg | Firm performance | Internationaler Markteintritt | International market entry |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009625008