A service-ecosystem perspective on value creation : implications for international business
Valtteri Kaartemo, Melissa Archpru Akaka, and Stephen L. Vargo
| Year of publication: |
[2017]
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|---|---|
| Authors: | Kaartemo, Valtteri ; Akaka, Melissa Archpru ; Vargo, Stephen L. |
| Published in: |
An SME perspective. - [Cham] : Palgrave Macmillan, ISBN 978-3-319-39368-1. - 2017, p. 131-149
|
| Subject: | Betriebliche Wertschöpfung | Value creation | Service-Dominant Logic | Service-dominant logic | Multinationales Unternehmen | Transnational corporation | Internationales Marketing | International marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Other identifiers: | 10.1007/978-3-319-39369-8_6 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011597910