A study of mobile banking usage in Iran
Hossein Mohammadi (Department of Public Administration, Allameh Tabataba'i University, Tehran, Iran)
| Year of publication: |
2015
|
|---|---|
| Authors: | Mohammadi, Hossein |
| Published in: |
The international journal of bank marketing : IJBM. - Bingley : Emerald Publishing Limited, ISSN 0265-2323, ZDB-ID 395277-0. - Vol. 33.2015, 6, p. 733-759
|
| Subject: | TAM | Perceived image | Attitude | Self-efficacy | Mobile banking | Iran | Innovationsakzeptanz | Innovation adoption | Electronic Banking | Electronic banking | Konsumentenverhalten | Consumer behaviour | Mobile Business | Mobile business | Mobilkommunikation | Mobile communications | Mobiltelefon | Mobile phone |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJBM-08-2014-0114 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011456304