A study on customer prosumption concept and its impact on enterprise value co-creation
Jiamian Tian, Lei Shen, Ye Chen
| Year of publication: |
December 2017
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|---|---|
| Authors: | Tian, Jiamian ; Lei, Shen ; Chen, Ye |
| Published in: |
Theoretical economics letters. - Irvine, Calif. : Scientific Research, ISSN 2162-2078, ZDB-ID 2657454-8. - Vol. 7.2017, 7, p. 2040-2053
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| Subject: | Customer Prosumption | Value Co-Creation | Co-Sharing Economy | Kundenintegration | Customer integration | Betriebliche Wertschöpfung | Value creation | Beziehungsmarketing | Relationship marketing | Kundenwert | Customer value | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4236/tel.2017.77138 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10011785836