A systematic review of theoretical, methodological, contextual, and content-related foundations of customer delight research
Raphael Stange, Paul Schefflera and Jörg Henseler
| Year of publication: |
2025
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|---|---|
| Authors: | Stange, Raphael ; Scheffler, Paul ; Henseler, Jörg |
| Published in: |
Total quality management & business excellence. - Abingdon : Routledge, Taylor & Francis Group, ISSN 1478-3371, ZDB-ID 2129076-3. - Vol. 36.2025, 5/6, p. 503-526
|
| Subject: | Customer delight | systematic review | TCCM framework | customer experience | customer satisfaction | customer excitement | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing | Bibliometrie | Bibliometrics | Dienstleistungsqualität | Service quality | Emotion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/14783363.2025.2469294 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015338778