Acceptance of in-store apps : factors that influence the intention to adopt location-based retail apps : insights from Germany
Rabea Schrage and Lasse Meißner, Reinhard Schütte and Peter Kenning
| Year of publication: |
2022
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|---|---|
| Authors: | Schrage, Rabea ; Meißner, Lasse ; Schütte, Reinhard ; Kenning, Peter |
| Published in: |
International journal of retail and distribution management. - Bingley : Emerald, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 50.2022, 6, p. 760-777
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| Subject: | In-store | Location-based retail apps | Technology acceptance | Tracking apps | Mobile Anwendung | Mobile application | Innovationsakzeptanz | Innovation adoption | Deutschland | Germany | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Mobile Business | Mobile business |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJRDM-06-2020-0202 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013398120