Ad Repetition in a Cluttered Environment: The Influence of Type of Processing
| Year of publication: |
1999
|
|---|---|
| Authors: | Malaviya, Prashant ; Meyers-Levy, Joan ; Sternthal, Brian |
| Published in: |
Psychology & marketing. - New York, NY : Wiley, ISSN 0742-6046, ZDB-ID 2269338. - Vol. 16.1999, 2, p. 99-118
|