Addendum to “Cross-Validating Regression Models in Marketing Research” Vol. 12, No. 4, Fall 1993, pp. 415–427

In our paper, “Cross-Validating Regression Models in Marketing Research,” which appeared in the Vol. 12, No. 4, Fall 1993 issue of Marketing Science, pp. 415–427, we develop a formal statistical test for cross-validating regression models under the simple random splitting framework. The original publication neglected to present definitions for two of the parameters used. We present these in this Addendum.

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Year of publication:	1996
Authors:	Steckel, Joel H. ; Vanhonacker, Wilfried R.
Published in:	Marketing Science. - Institute for Operations Research and the Management Sciences - INFORMS, ISSN 0732-2399. - Vol. 15.1996, 1, p. 109-109
Publisher:	Institute for Operations Research and the Management Sciences - INFORMS

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Extent:	application/pdf
Type of publication:	Article
Other identifiers:	10.1287/mksc.15.1.109 [DOI]
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10008788011