ADTreesLogit model for customer churn prediction
Year of publication: |
2009
|
---|---|
Authors: | Qi, Jiayin ; Zhang, Li ; Liu, Yanping ; Li, Ling ; Zhou, Yongpin |
Published in: |
Annals of operations research. - Dordrecht, The Netherlands : Springer Nature B.V., ISSN 0254-5330, ZDB-ID 252629-3. - Vol. 168.2009, p. 247-265
|
Subject: | Beziehungsmarketing | Relationship marketing | Prognoseverfahren | Forecasting model | Kundenzufriedenheit | Customer satisfaction | Theorie | Theory |
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