Advancing service-dominant logic with systems thinking
Elina Jaakkola, Valtteri Kaartemo, Jaakko Siltaloppi, Stephen L. Vargo
| Year of publication: |
2024
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|---|---|
| Authors: | Jaakkola, Elina ; Kaartemo, Valtteri ; Siltaloppi, Jaakko ; Vargo, Stephen L. |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 2013438-1. - Vol. 177.2024, Art.-No. 114592, p. 1-5
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| Subject: | Service-Dominant Logic | Service-dominant logic | Systemtheorie | Systems theory | Marketingtheorie | Marketing theory |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.jbusres.2024.114592 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10014551393