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The DAST framework for retail atmospherics : the impact of in- and out-of-store retail journey touchpoints on the customer experience
Roggeveen, Anne L., (2020)
Retail atmospherics in times of disruption : a PLS modeling approach of the role of emotions in a pharmacy environment
Chatzopoulou, Evi, (2022)
Comparing the effect of store remodeling on new and existing customers
Dagger, Tracey S., (2014)