Alternative Scales for Measuring Service Quality: A Comparative Assessment Based on Psychometric and Diagnostic Criteria
| Year of publication: |
1994
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|---|---|
| Authors: | Parasuraman, A. ; Zeithaml, Valarie A. ; Berry, Leonard L. |
| Published in: |
Journal of retailing. - New York, NY [u.a.] : Elsevier, ISSN 0022-4359, ZDB-ID 4108024. - Vol. 70.1994, 3, p. 201-230
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