An elaboration likelihood model of consumer respond action to facebook second-hand marketplace : impulsiveness as a moderator
Hsin Hsin Chang, Yu-Yu Lu, Shao Cian Lin
| Year of publication: |
2020
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| Authors: | Chang, Hsin Hsin ; Lu, Yu-Yu ; Lin, Shao Cian |
| Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 57.2020, 2, p. 1-23
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| Subject: | Elaboration likelihood model | Facebook second-hand marketplace | Impulsiveness | Product types | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Werbewirkung | Advertising effects | Online-Marketing | Internet marketing | Gebrauchtmarkt | Second-hand market | Marktforschung | Market research |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.im.2019.103171 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012168978