AN EVALUATION OF CONSUMER ACCEPTANCE OF GENETICALLY MODIFIED FOOD: WILLINGNESS-TO-PAY (WTP) VS. WILLINGNESS-TO-ACCEPT (WTA).

Using Heckman's sample selection model, consumer willingness-to-pay (accept) premium (discount) for non-GM (GM) cereals was analyzed. Results showed that consumers who were indifferent to the risk of consuming GM foods behaved differently compared to those who were willing-to-pay (accept) premium (discount) for non-GM (GM) cereals.

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Year of publication:	2004
Authors:	Rimal, Arbindra ; Moon, Wanki ; Balasubramanian, Siva K.
Institutions:	Southern Agricultural Economics Association - SAEA
Keywords:	Consumer/Household Economics

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Extent:	application/pdf
Series:	2004 Annual Meeting, February 14-18, 2004, Tulsa, Oklahoma.
Type of publication:	Book / Working Paper
Notes:	The text is part of a series 2004 Annual Meeting, February 14-18, 2004, Tulsa, Oklahoma Number 34762
Source:	RePEc - Research Papers in Economics

Persistent link: https://www.econbiz.de/10005060708