An evaluation of in-store services to enhance customer satisfaction
Year of publication: |
August 2016
|
---|---|
Authors: | Kotni, V. V. Devi Prasad |
Published in: |
The IUP journal of marketing management : IJMM. - Hyderabad : IUP Publ., ISSN 0972-6845, ZDB-ID 2615477-8. - Vol. 15.2016, 3, p. 7-36
|
Subject: | Einzelhandel | Retail trade | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour |
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