An exploration of students' knowledge and understanding of Istihalah
Ishfaq Ahmed (Hailey College of Commerce, University of the Punjab, Lahore, Pakistan), and Muhammad Musarrat Nawaz (Faculty of Commerce, University of the Central Punjab, Lahore, Pakistan)
| Year of publication: |
2016
|
|---|---|
| Authors: | Ahmed, Ishfaq ; Nawaz, Muhammad Musarrat |
| Published in: |
Journal of Islamic marketing : JIMA. - Bingley : Emerald, ISSN 1759-0833, ZDB-ID 2556158-3. - Vol. 7.2016, 2, p. 213-231
|
| Subject: | Islamic marketing | Islamic marketing mix | Knowledge | The Muslim consumer | Islamic studies | Pakistan | Exploration | Business studies | Istihalah | The Muslim consumption pattern | Food sciences | Islam | Islamische Staaten | Islamic countries | Konsumentenverhalten | Consumer behaviour | Islamisch | Islamic | Studierende | Students | Muslime | Muslims | Marketingmanagement | Marketing management | Marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JIMA-09-2014-0059 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011562982