Analysis of employee perception of employer brand : a comparative study across business cycles using structural topic modelling
Year of publication: |
2023
|
---|---|
Authors: | Karkhanis, Gaurav Vijay ; Chandnani, Suresh Udhavdas ; Chakraborti, Swapnajit |
Published in: |
Journal of business analytics. - London : Taylor & Francis Group, ISSN 2573-2358, ZDB-ID 2907637-7. - Vol. 6.2023, 2, p. 95-111
|
Subject: | business cycles | Content analysis | employer brand | Indian IT companies | structural topic modelling | text mining | Personalmarketing | HR marketing | Indien | India | Konjunktur | Business cycle |
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