Are the generic scales enough to measure service quality of mobile banking? : a comparative analysis of generic service quality measurement scales to mobile banking context
Amit Shankar, Biplab Datta, and Charles Jebarajakirthy
| Year of publication: |
2019
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|---|---|
| Authors: | Shankar, Amit ; Datta, Biplab ; Jebarajakirthy, Charles |
| Published in: |
Services marketing quarterly. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-2977, ZDB-ID 2113057-7. - Vol. 40.2019, 3, p. 224-244
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| Subject: | E-S-QUAL | Mobile banking | service quality | SERVPERF | SERVQUAL | Dienstleistungsqualität | Service quality | Electronic Banking | Electronic banking | Messung | Measurement | Kundenzufriedenheit | Customer satisfaction | Mobilkommunikation | Mobile communications | Mobile Business | Mobile business | Bankgeschäft | Banking services | Performance-Messung | Performance measurement |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/15332969.2019.1630176 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012179176