Assessing impacts of introducing ship‐to‐store service on sales and returns in omnichannel retailing : A data analytics study
| Year of publication: |
2018
|
|---|---|
| Authors: | Serkan Akturk, M. ; Ketzenberg, Michael ; Heim, Gregory R. |
| Published in: |
Journal of Operations Management. - Wiley, ISSN 1873-1317, ZDB-ID 2013293-1. - Vol. 61.2018, 1 (09.07.), p. 15-45
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1016/j.jom.2018.06.004 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012085289