Assessing the influence of motivations and attitude on mobile social networking use

Silvia Sanz-Blas; Carla Ruiz-Mafé; Jose Martí-Parreño; Asunción Hernández-Fernández

Year of publication:	2013
Authors:	Sanz Blas, Silvia ; Ruiz Mafé, Carla ; Martí-Parreño, Jose ; Hernández-Fernández, Asunción
Published in:	Global business perspectives. - New York, NY : Springer, ISSN 2194-007X, ZDB-ID 2708005-5. - Vol. 1.2013, 2, p. 164-179
Subject:	Mobilkommunikation \| Mobile communications \| Social Web \| Social web \| Mediennutzung \| Media usage \| Konsumentenverhalten \| Consumer behaviour \| Jugendliche \| Youth \| Meinung \| Opinion \| Spanien \| Spain

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