Assisting healthier and more sustainable online food choices through digital quality signals : exploring preferences and segments
Valdimar Sigurdsson, Ramachandran Girija Vishnu Menon, Nils Magne Larsen and Asle Fagerstrøm
| Year of publication: |
2025
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|---|---|
| Authors: | Valdimar Sigurdsson ; Menon, R. G. Vishnu ; Larsen, Nils Magne ; Fagerstrøm, Asle |
| Published in: |
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC). - [London] : Sage Publishing, ISSN 1839-3349, ZDB-ID 2211477-4. - Vol. 33.2025, 1, p. 22-34
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| Subject: | signalling theory | digital quality signals | product rating online | healthy and sustainable consumption | segmentation | Signalling | Konsumentenverhalten | Consumer behaviour | Produktqualität | Product quality | Online-Handel | Online retailing | Digitalisierung | Digitization | Marktsegmentierung | Market segmentation | Nachhaltiger Konsum | Sustainable consumption |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/14413582241241768 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015327196