Attention arousal through price partitioning
Marco Bertini; Luc Wathieu
| Year of publication: |
2007
|
|---|---|
| Other Persons: | Bertini, Marco (contributor) ; Wathieu, Luc (contributor) |
| Publisher: |
London : LBS, Centre for Marketing |
| Subject: | Preisdifferenzierung | Price discrimination | Konsumentenverhalten | Consumer behaviour | Preistheorie | Price theory | Theorie | Theory |
| Extent: | Online-Ressource, text |
|---|---|
| Series: | Centre for Marketing working paper / Centre for Marketing, London Business School. - London : LBS, ZDB-ID 2819930-3. - Vol. 07-101 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature ; Arbeitspapier ; Working Paper |
| Language: | English |
| Notes: | Record-last-verified: 07-06-07 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003470287