Balancing development costs and sales to optimize the development time of product line additions
Fred Langerak, Abbie Griffin, and Erik Jan Hultink
| Year of publication: |
2010
|
|---|---|
| Authors: | Langerak, Fred ; Griffin, Abbie ; Hultink, Erik J. |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 27.2010, 3, p. 336-348
|
| Subject: | Innovationsmanagement | Innovation management | Projektmanagement | Project management | Arbeitsgruppe | Team | Produktentwicklung | New product development | Zeit | Time | Forschungskosten | Research expenditure |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003972210