Bayesian nonparametric customer base analysis with model-based visualizations
Year of publication: |
March-April 2018
|
---|---|
Authors: | Dew, Ryan ; Ansari, Asim |
Published in: |
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 37.2018, 2, p. 216-235
|
Subject: | customer base analysis | dynamics | analytics dashboards | Gaussian process priors | Bayesian nonparametrics | visualization | mobile commerce | Bayes-Statistik | Bayesian inference | Nichtparametrisches Verfahren | Nonparametric statistics | Visualisierung | Visualization | Theorie | Theory | Konsumentenverhalten | Consumer behaviour |
-
Bayesian Nonparametric Customer Base Analysis with Model-based Visualizations
Dew, Ryan, (2017)
-
Jalali, Nima Y., (2016)
-
The customer journey as a source of information
Padilla, Nicolas, (2023)
- More ...
-
Modeling Dynamic Heterogeneity using Gaussian Processes
Dew, Ryan, (2019)
-
Dew, Ryan, (2021)
-
Modeling dynamic heterogeneity using gaussian processes
Dew, Ryan, (2020)
- More ...