Benefit versus risk : a behavioral model for using robo-advisors
Year of publication: |
2025
|
---|---|
Authors: | Belanche, Daniel ; Casaló, Luis V. ; Flavián, Marta ; Loureiro, Sandra Maria Correia |
Published in: |
The service industries journal. - London : Frank Cass, ISSN 1743-9507, ZDB-ID 2067915-4. - Vol. 45.2025, 1, p. 132-159
|
Subject: | Benefit | loyalty | risk | robo-advisor | word-of-mouth | Risiko | Risk | Virales Marketing | Viral marketing | Risikomanagement | Risk management |
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